Things to Keep in Mind while Choosing E-commerce Platforms

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To gain advantage from the explosive growth of online sales, an e-commerce site is crucial if you are starting a business and planning to sell goods or services. In the early stages, opting for an e-commerce platform that is already developed can save you a lot of money. 

Here are some of the things that you have to keep in mind while you are looking for e-commerce platforms for your business. 

Pricing and Payment 

Price is the first thing you should consider while searching for an e-commerce platform for your business. You would need to know exactly what you’ll be paying, whether you’re just getting started, setting up a small business or you are already established in business.

Most e-commerce platforms will have a monthly fee, and the costs may vary and depend on the type of platform you get – hosted or self-hosted. You should consider the processing fees that would be associated with the platform and do not sacrifice the things you’ll need for a cheaper price. You can weigh the pros and cons of each to get the best for your budget.

You should always select platforms that allow payment via third-party vendors (like Pay Pal). The unavailability of such payment platforms will be a huge inconvenience to your customers. This can, in turn, lead your customers to not proceed with the shopping. When you are looking for different software, always keep in mind the forms of payment you will be accepted first. 

Mobile Friendliness

You will have to consider the fact that nearly 60% of the searches are done from mobile devices that mostly could continue to purchases from your site. It is important to select platforms that allow customers to access your website to make purchases on their mobile devices. 

Customer Service 

Customer service is a key aspect of any kind of business. Sometimes, software outages and server downtimes are things that are out of your control. This will prevent your customers from accessing your website which can affect your revenue as well as brand image. 

You will have to take a look at the customer services of each e-commerce platform while deciding on them – if they are available 24/7, how you can reach them, how many levels of support are offered by them, what does each level of cost and so on. 

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